
The mid-2026 money math just changed twice. Here’s how to reforecast over Memorial Day weekend.
Published for ECOM CPA — May 2026 Two shifts in the last 90 days have made every ecommerce operating model written in January obsolete. If
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Published for ECOM CPA — May 2026 Two shifts in the last 90 days have made every ecommerce operating model written in January obsolete. If

EcomCPA | Insights for Ecommerce Founders | May 2026 Late May is the right time to be talking about Q4 cash. Not October. Not Black

EcomCPA | Insights for Ecommerce Founders | May 2026 OBBBA brought back 100% bonus depreciation. That part you probably already know. What founders are running

Published May 8, 2026 | ecomCPA Whatnot did $8 billion in GMV in 2025, more than doubling its $3 billion run rate the year before.

Most ecommerce sellers I work with treat shrinkage like weather. It happens, you can’t really stop it, you write down the number once a year

Most ecommerce sellers I’ve talked to this spring started 2026 by booking tariffs as an operating expense. It’s an honest mistake. The tariff line item

If you take Klarna, Affirm, or Afterpay at checkout, the way most ecommerce sellers book those settlements is wrong. Not catastrophically wrong. Just wrong enough

A client called me last month. They had pulled out of Amazon FBA in November 2025 after the new fee schedule wrecked their margins on

Net deposits are the single largest source of misstatement on ecommerce P&Ls. The fix is not exotic – but the cost of not fixing it

ECOM CPA | Published April 2026 Between 2019 and 2024, tens of thousands of non‑US sellers formed single‑member Delaware or Wyoming LLCs to sell on
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